Complete Rankings
#1 Brand Strength Index 2025 with 93.5 out of 100 score
Global luxury brand with strong presence in Asia-Pacific markets
Burberry Group PLC, £2.97B revenue FY2024 (-4%), 58% Asia Pacific revenue, 422 stores globally, luxury British fashion (founded 1856), trench coats/check pattern iconic, Daniel Lee creative director 2024, facing luxury slowdown China
Porsche AG, €40.1B revenue FY2024, 310,718 vehicles delivered (-3%), 59% SUVs, top models: Cayenne (102,889), Macan (82,795), 911 (50,941), 27% electrified vehicles, all-electric Macan launch 2024, 14.1% operating return on sales, Volkswagen Group subsidiary
Moncler S.p.A., €3.11B revenue FY2024 (+7%), 294 directly operated stores globally, Moncler Genius collaborations, 82% revenue from Moncler brand, 13% from Stone Island (acquired 2020), luxury down jackets, strong Asia market, premium positioning €1,000+ jackets
Apple Watch, $18B+ revenue 2024, 22% global smartwatch market share, 34% US wearables market, 100M+ active users, Series 10 (2024): sleep apnea detection, blood oxygen, ECG, fall detection, watchOS 11, fitness tracking leader
11.5M units Q1-Q3 2024 (+8.3% share), Watch Ultra/7/FE lineup 2024, Q1 2025 shipments 4.9M (+74% YoY), #4 globally
$1.48B revenue 2024 (-12% YoY), smartwatch exit 2024, traditional watches focus, 140+ countries, restructuring underway
Richemont Posts Robust Performance for Year Ended March 31, 2025 Richemont reported full year sales up 4% at actual and constant exchange rates, led by high single-digit increase at Jewellery Maisons. The Group maintained a robust balance sheet with a net cash position of €8.3 billion at year end, demonstrating resilience in challenging market conditions.
Goldwin Play Earth Fund Invests in Ambercycle for Circular Fashion Innovation Ambercycle announced an investment from Goldwin Play Earth Fund, with cycora® regenerated material to be featured in Goldwin's Fall/Winter 2025 collection. The partnership supports both companies' commitment to developing products for a full-scale launch in Fall/Winter 2027.
LVMH Named Preferred Buyer for Giorgio Armani in $10B+ Potential Deal Following Giorgio Armani's death in September 2025, LVMH was named in his will as the preferred buyer of the iconic Italian fashion house, with plans for an initial 15% purchase within 18 months, potentially adding another major luxury brand to the portfolio.
Museum of Fine Arts Boston Partners with Endstate for Van Gogh Exhibition Collection MFA Boston announced partnership with Endstate to create custom NFC-enabled apparel featuring works from the 'Van Gogh: The Roulin Family Portraits' exhibition, merging fashion with technology to provide unique art experiences.
Kering Appoints Luca de Meo as CEO, François-Henri Pinault Remains Chairman Kering announced leadership restructuring with Luca de Meo becoming CEO in September 2025, while François-Henri Pinault stepped aside from operational role to focus on board chairmanship after 20 years leading the luxury group.
Haelixa Appoints Marwa Zamaray to Advisory Board Haelixa announced the appointment of Marwa Zamaray to its Advisory Board to provide strategic expertise and guidance as the company expands DNA traceability solutions across textiles, precious materials, and sustainable supply chains globally.
LVMH Jewelry & Watches division | Ireland entity 2024: Profit €55.6M (down from €97.8M), Revenue €1.46B | Bulgari.com: $118M revenue 2024 | 140th anniversary 2024 with "Eternally Reborn" campaign | New collections record-breaking sales
Richemont-owned luxury jeweler | Part of Jewelry Maisons division | Q3 FY25: Jewelry Maisons +14% to €4.5B (includes Van Cleef & Arpels, Cartier, Buccellati) | Jewelry = 71% of Richemont sales | Continued strong luxury positioning
FY2024 Revenue: CHF 10.58B (up from CHF 10.1B in 2023) | Watches sold: 1.176M units | Market leadership: Greater sales than 5 competing brands combined | Avg price 2024: CHF 13,140 (up from CHF 12,220 in 2023)
FY2024 Revenue: €15.2B (+15% constant rates, +13% reported) | Recurring Operating Income: €6.2B (40.5% margin) | Net Profit: €4.6B (30.3% margin) | Q4: +18% growth | Leather goods +16.4%, Ready-to-wear +13.6%
FY2024 Revenue: $18.7B (-4.3% at comparable rates) | Operating Profit: $4.48B (-30%) | Net Profit: €3.4B (-28.2%) | CapEx: $1.76B (+43% record) | 48 new stores planned 2025 | Free cash flow: $1.84B
Richemont Q3 FY25: Jewelry Maisons (Cartier) +14% sales to €4.5B (record) | Full-year FY25: 10% growth at constant rates | Jewelry leading division | Profit continuing ops: €3.8B | Net cash: €8.3B
LVMH FY2024 Revenue: €84.7B (+1% organic) | Operating Margin: 23.1% | Fashion & Leather Goods stable | Profit from recurring ops: €19.6B | Global luxury leader | 2025 outlook: "Starting well"
Private luxury brand | Revenue estimates 2024: $523M-$600M | FY2025 estimates: $600M-$750M | Watch and jewelry specialist | Focus on craftsmanship and heritage | Global boutique network
LVMH €10.58B jewelry 2024 ($11.04B, -3%); Fifth Ave flagship record sales; high jewelry revenue 4x since LVMH acquisition; iconic luxury jeweler
| Rank | Brand |
|---|---|
#1 | Gucci 💰 $24000M |
#2 | Dior |
#3 | Prada |
#4 | Burberry 💰 $2970M |
#5 | Porsche 💰 $40100M |
#6 | Moncler 💰 $3110M |
#7 | Apple Watch 💰 $18000M |
#8 | Samsung Galaxy Watch 📊 8.3% |
#9 | Fossil 💰 $1480M |
#10 | Richemont |
#11 | Ambercycle |
#12 | LVMH 💰 $10000M |
#13 | Endstate |
#14 | Kering |
#15 | Haelixa |
#16 | Bulgari 💰 $55.6M |
#17 | Van Cleef & Arpels 💰 $4500M |
#18 | Rolex |
#19 | Hermès 💰 $15200M |
#20 | Chanel 💰 $18700M |
#21 | Cartier 💰 $4500M |
#22 | Louis Vuitton 💰 $84700M |
#23 | Chopard 💰 $523M |
#24 | Tiffany & Co 💰 $10580M |