Company Overview
About HockeyStack
HockeyStack is a San Francisco-based B2B revenue intelligence and GTM attribution platform — backed by Y Combinator (W23) with $22.7 million in total funding including a Series A led by Bessemer Venture Partners with Y Combinator — providing B2B enterprise revenue operations teams with a unified platform that connects marketing, product usage, and sales data into a single source of truth for tracking the full customer lifecycle, attributing revenue to marketing campaigns, and powering AI agents (Odin and Nova) for autonomous GTM actions. Serving enterprise customers including Outreach, RingCentral, Tipalti, RealPage, and Dice while managing $20 billion+ in campaign spend, HockeyStack grew revenue 4.5x and ranks among the fastest-growing YC startups.
Business Model & Competitive Advantage
HockeyStack's revenue intelligence platform solves the attribution and data fragmentation problem that B2B marketing and revenue operations teams face: a B2B buyer journey spans months and dozens of touchpoints — cold email from SDR, LinkedIn ad impressions, webinar attendance, G2 review reading, organic search, sales calls, product demo, trial usage — but most B2B companies cannot connect these touchpoints into a coherent account-level journey because the data exists in silos (HubSpot for marketing, Salesforce for sales, Mixpanel for product, LinkedIn for paid media, Gong for calls) that are never fully reconciled. HockeyStack's data unification layer (connecting all GTM data sources, resolving identity across anonymous web visits and known contacts, attributing revenue impact to each touchpoint category) gives marketing leaders the attribution clarity needed to optimize budget allocation across the channel mix, and gives sales leaders the account intelligence needed to prioritize outreach based on demonstrated buying intent signals.
Competitive Landscape 2025–2026
In 2025, HockeyStack competes in the B2B revenue intelligence, marketing attribution, and GTM analytics market with Gong (revenue intelligence, $580M raised at $7.25B valuation), Demandbase (B2B go-to-market platform, $400M raised at $1.8B valuation), and MadKudu (predictive lead scoring, $12M raised) for enterprise B2B revenue operations team attribution and intelligence platform adoption. Bessemer Venture Partners' Series A leadership (Bessemer has one of the deepest enterprise software portfolios including LinkedIn, Shopify, Twilio in their early stages) reflects conviction in HockeyStack's market position as the B2B attribution and revenue intelligence OS. The $20B+ campaign spend managed on platform demonstrates enterprise scale. The AI agents Odin (autonomous campaign optimization) and Nova (autonomous outreach recommendations) extend the platform from analytics to automated GTM action. The 2025 strategy focuses on growing the enterprise marketing and RevOps team deployments, deepening the AI agent capabilities for autonomous campaign management, and expanding the product analytics integration for product-led growth companies.
Open Positions
Reddit Discussions
Key Differentiators
Emerging Innovator
HockeyStack is an emerging player bringing innovative solutions to the Sales & Revenue Operations market.
Enterprise Scale
With $20000M in revenue, HockeyStack operates at enterprise scale with proven market validation.
Frequently Asked Questions
AI Visibility Rankings
How HockeyStack performs in AI search results
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