FunnelStory

FunnelStory is a Los Angeles-based revenue intelligence platform founded in 2022 by CEO Alok Shukla and CTO Preetam Jinka that combines AI-powered analytics with product usage data to predict customer churn, optimize adoption, and drive revenue growth for B2B sales and customer success teams. The company reached $2 million in annual revenue in 2024 with a lean 13-person team, demonstrating exceptional efficiency and product-market fit in the competitive customer success technology market.

At the core of FunnelStory's platform is Renari AI, a conversational interface that performs AI-reasoning and AI-search over enterprise revenue data, enabling teams to predict churn 3-9 months in advance with up to 90% accuracy. The platform's patent-pending technology generates entire historical customer journeys by combining product usage, account data, conversation history, and revenue metrics into a unified agentic data layer. This comprehensive view helps customer success teams identify "Needle Movers"—the specific actions that drive retention and expansion—and automate prioritization of high-impact interventions.

FunnelStory has raised $5.3 million in total funding, with institutional investors including Page One Ventures and Erupt Capital backing the company's vision to revolutionize customer success through AI. Recent product launches include Felix 2.0, an AI Data Engineer that automates data ingestion, research, problem-solving, and customer interaction, and Revenue Protection, which uses agentic AI to analyze in-product activities and external engagements for accurate churn prediction. With customers relying on FunnelStory to cut surprise churn, forecast revenue, and optimize customer engagement, the platform has established itself as a critical tool for B2B companies focused on retention and expansion revenue.