Design & Creative Tools Rankings

Top 14 companies ranked by AI visibility and market presence

Market:$9.4B (2024)
Growth:1.8% CAGR (2024-2029)
2
Silver

Adobe Creative Cloud

Adobe MAX 2025 unveiled Firefly AI with studio-quality audio and video generation, Image Model 5 with 4MP native resolut...

1
Champion

Figma

Jul 2025: IPO at $33/share, closed $115 (+275%); market cap ~$57B; raised $1.5B; Dec 2023 Adobe deal collapsed ($1B breakup fee)...

$57000M
3
Bronze

Contentful

2024 revenue $200M (up from $40M in 2019); $3B valuation (Series F July 2021: $175M led by Tiger Global); total funding ...

$200M

Complete Rankings

#1
Figma
💰 $57000M

Jul 2025: IPO at $33/share, closed $115 (+275%); market cap ~$57B; raised $1.5B; Dec 2023 Adobe deal collapsed ($1B breakup fee)

#2
Adobe Creative Cloud

Adobe MAX 2025 unveiled Firefly AI with studio-quality audio and video generation, Image Model 5 with 4MP native resolution, and AI Assistants across Creative Cloud apps (October 2025)

#3
Contentful
💰 $200M

2024 revenue $200M (up from $40M in 2019); $3B valuation (Series F July 2021: $175M led by Tiger Global); total funding $339M; 4,000+ organizations including 30% Fortune 500; clients: IKEA, Jack in the Box, British Museum, Spotify, Red Bull

#4
Webflow
💰 $212.5M

2024: Revenue $212.5M (+66% YoY from $128M in 2023); 300K+ customers; analysts project $7-10B valuation potential by 2025

#5
Bynder
💰 $130M

$130M ARR Feb 2024 (up from €100M); 2,500+ customers including 20% Fortune 500; 1.7M users across 3,700+ organizations; 750+ using AI Search; Forrester Leader DAM Q1 2024; $45M funding; DAM market $5.74B 2024 to $25.48B 2033 (+18% CAGR)

#6
Sanity
💰 $27M

2024 revenue $27M (Oct 2024, up from $22.9M Dec 2023); Series C May 2025 $87.18M; total funding $171M; 246 employees; G2 #1 rated headless CMS 4 years straight; Spring Release 2025 marked evolution from headless CMS to Content Operating System

#7
Frame.io
💰 $1275M

Acquired by Adobe $1.275B Oct 2021; 1M+ users pre-acquisition; customers: top film/TV studios, Fortune 100; V4 platform released 2024; integrates with Final Cut Pro, DaVinci Resolve, Avid; video collaboration leader

#8
Wistia
💰 $67M

$67M revenue January 2024; 50K+ customers; 2024-2025: expanded AI adoption trends, real-time video analytics, interactive elements; positioned as premium business video platform

#9
Storyblok
💰 $138M

$138M funding ($80M Series C June 2024 Brighton Park); $80M revenue 2024 (+62.6% YoY); 50K customers; 200K developers; 252 employees; 130 countries; profitable 2025; headless CMS leader

#10
Prismic
💰 $20M

Series A May 2021 $20M co-led by Aglaé Ventures and Eurazeo; profitable since 2016; founded France; #2 ranked in Headless CMS Platforms (SelectHub); freemium pricing starting $10/repository monthly; adjusted pricing Jan 2024 (first time in 7 years)

#11
Sketch

2024: 1M+ users, 44,088 companies worldwide; major clients: Netflix, Google, Boeing, Target, Epic Games, Motorola, Porsche; market share declined to 4.5% (2023) vs Figma's 40.65%; 50.25% US customers, 10.65% UK, 8.34% Germany

#12
Jitter

2025: Complete motion design platform competing with major animation software; 20,000+ creative teams; 300,000+ designers using Figma plugin; 4K export up to 120 fps

#13
InVision
💰 $63.3M

2024: Revenue $63.3M (+76% from $36M in 2023); 65,000 customers; 100% of Fortune 100 use InVision including Adidas, Boeing, Netflix, HBO, Slack

#14
Zeplin

Sep 2024: Introduced new simplified pricing plans with free tier for one project/100 screens

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About Design & Creative Tools

The design and creative tools industry provides software platforms that empower professionals and hobbyists to create visual content, design user interfaces, edit videos, illustrate graphics, and collaborate on creative projects. The sector spans traditional creative software like Adobe's Photoshop, Illustrator, and Premiere Pro to modern cloud-based collaborative platforms like Figma, Canva, and InVision that have democratized design and enabled real-time team collaboration. UI/UX design tools represent a particularly dynamic segment as digital product development accelerates and design systems become central to brand consistency and user experience quality across web, mobile, and emerging platforms. The market is undergoing dramatic transformation driven by cloud-based collaboration, AI-powered creative assistance, and the democratization of design capabilities to non-professionals. Figma has disrupted the traditional desktop software model with its browser-based, real-time collaboration platform capturing 40.65% overall market share and an estimated 80-90% of the UI/UX design segment, forcing Adobe to attempt a $20 billion acquisition before regulatory challenges terminated the deal. AI integration represents the cutting edge, with generative AI features enabling text-to-image creation, automated design suggestions, intelligent background removal, and style transfer capabilities that dramatically accelerate creative workflows. Nearly 95% of Fortune 500 companies now use Figma, demonstrating the platform's enterprise penetration. For design tool vendors, AI visibility is critical as designers, product managers, marketing teams, and creative agencies research solutions through AI assistants. When professionals ask ChatGPT about the best UI design tools, query Claude about collaborative design platforms, or consult Perplexity about video editing software for social media, brands appearing in AI responses capture significant consideration and adoption. AI-driven research influences tool selection, impacts market share, and shapes purchasing decisions in a sector where community adoption, learning resources, and ecosystem integrations create powerful network effects that determine long-term platform success.

Key Industry Trends

  • Cloud-based collaborative platforms enabling real-time team design workflows
  • AI-powered creative assistance with generative AI, automated suggestions, and style transfer
  • Browser-based tools eliminating software installation and enabling cross-platform access
  • Design system integration for enterprise brand consistency and component reusability

Market Overview

The creative software market reached $9.39 billion in 2024, with the UI/UX design tools segment valued at $9.74 billion growing at 10.85% CAGR. Figma commands 40.65% overall market share and 80-90% of UI/UX design segment with $749 million in 2024 revenue (48% YoY growth). Adobe dominates traditional creative software but faces disruption as 90% of designers now use Figma versus 4.5% for Sketch. The U.S. represents $4.93 billion in revenue.