Seventh Generation

Challenger
Eco-Friendly Products
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Company Overview

Seventh Generation is a sustainable household and personal care products company offering plant-based cleaning supplies, paper products, diapers, and personal care items. The brand provides eco-friendly alternatives to conventional household products, targeting environmentally conscious consumers seeking effective, safe, and sustainable solutions. Seventh Generation differentiates itself through transparent ingredient disclosure, commitment to renewable resources, sustainable packaging, and advocacy for environmental health, pioneering the natural products movement since 1988.

Revenue
$700M
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Key Differentiators

Strong Challenger

Seventh Generation is an established challenger with significant market presence and competitive offerings in Consumer Goods.

Growth Stage

Seventh Generation has achieved $700M in revenue, demonstrating strong product-market fit.

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