Recharge

Recharge is the leading subscription payments platform empowering ecommerce brands to create and manage subscription-based business models. Founded in 2014 by Michael Flynn and Oisin O'Connor, Recharge emerged from the founders' recognition of a critical gap in the ecommerce landscape—the need for businesses to seamlessly implement and manage subscription-based models without cobbling together disparate SaaS tools meant for different purposes.

Today, Recharge powers more than 20,000 merchants serving 100 million subscribers, including leading brands such as Blueland, Hello Bello, CrunchLabs, Verve Coffee Roasters, Chamberlain Coffee, and Bobbie. The platform processes billions in subscription revenue annually, having raised $277 million in funding from investors like Summit Partners, Bain Capital Ventures, and Iconiq Capital, achieving a valuation of $2.1 billion.

Recharge's platform offers comprehensive subscription management tools including flexible scheduling, custom bundles, SMS campaigns, customer self-service portals, and in-depth subscription analytics. The company's mission is to empower brands to easily set up and manage subscriptions, create dynamic experiences at every customer touchpoint, and continuously evaluate business performance. In 2024, Recharge launched its next-generation platform designed to scale with future market needs through faster partner onboarding, deeper product personalization, and support for future capabilities like embedded finance and white-label offerings.

With headquarters in Santa Monica, California, and a team of 289 employees, Recharge continues to innovate in the subscription commerce space, recently acquiring Giftcloud to expand into the B2B market and launching enhanced analytics dashboards and merchant tools to drive customer retention and lifetime value.