Generac

Generac Holdings Inc. is a leading global designer, manufacturer, and provider of comprehensive energy technology solutions including power generation equipment, energy storage systems, energy management devices, and other power products serving residential, light commercial, and industrial markets worldwide. Headquartered in Waukesha, Wisconsin, Generac pioneered the affordable home standby generator market and remains the #1 manufacturer of home backup generators in North America. The company's extensive product portfolio ranges from portable generators and home standby systems to large-scale industrial power equipment and innovative clean energy storage solutions.

Founded in 1959 by Robert Kern in a garage in Wales, Wisconsin, Generac began by producing lightweight portable generators for Sears under the Craftsman brand. The company was the first to commercialize portable, engine-driven generator sets, establishing a foundation for six decades of innovation in power generation. In 1995, Generac introduced the Guardian Series home standby generators, which revolutionized the residential backup power market by making whole-home power protection accessible and affordable for homeowners. This innovation created an entirely new product category and established Generac as the market leader in residential standby power.

Generac's evolution accelerated significantly following its February 2010 initial public offering on the New York Stock Exchange under ticker symbol GNRC. The IPO provided $224 million in proceeds and enabled an aggressive global expansion strategy. Key acquisitions included Pramac in 2016, an Italian generator manufacturer with operations across 150 countries, significantly expanding Generac's international footprint and commercial/industrial capabilities. The company has since completed over 16 strategic acquisitions, including Ottomotores (Mexico/Brazil operations), Country Home Products (outdoor power equipment), Neurio Technology (energy management), and most recently in 2024, Huntington Power Equipment, SunGrid Solutions C&I BESS, Ageto microgrid controls, and Wolverine distribution.

Today, Generac operates as a comprehensive energy technology company committed to powering a smarter, more resilient world. The company serves customers through multiple product lines: residential standby and portable generators, commercial and industrial backup power systems, the innovative PWRcell energy storage platform, mobile generators for construction and events, outdoor power equipment, and advanced energy management solutions. With manufacturing facilities across Wisconsin and global operations spanning over 150 countries, Generac employs approximately 8,300 people and generated $4.29 billion in revenue in 2024. The company's mission centers on leading the evolution to a more resilient, efficient, and sustainable energy future through continuous innovation in backup power, renewable energy integration, and smart energy management technologies that protect homes, businesses, and critical infrastructure during power outages and help optimize energy consumption.