Company Overview
Gen Digital Inc. is a multinational software company co-headquartered in Prague, Czech Republic and Tempe, Arizona, representing one of the world's largest cybersecurity pure-play companies. The company provides comprehensive security, identity protection, and privacy solutions to individual consumers through its portfolio of industry-leading brands including Norton, Avast, LifeLock, AVG, Avira, CCleaner, ReputationDefender, and MoneyLion. As a Fortune 500 company and member of the S&P 500 stock-market index, Gen Digital serves over 500 million users across more than 150 countries, leveraging one of the most advanced threat detection networks in the world.
The company was formed in September 2022 through the $8.1 billion merger of NortonLifeLock and Avast, creating a cybersecurity giant with complementary strengths spanning North American and European markets. This strategic combination brought together Norton's market leadership in identity theft protection and consumer security software with Avast's advanced AI and machine learning-based threat detection capabilities. The merger created significant scale advantages, allowing Gen Digital to invest more heavily in innovation, expand its global footprint, and deliver comprehensive cyber safety solutions to hundreds of millions of consumers worldwide.
Gen Digital's roots trace back to 1982 when Gary Hendrix founded Symantec Corporation with a National Science Foundation grant, initially focused on artificial intelligence projects. The company acquired Peter Norton Computing in 1990 and launched Norton AntiVirus in 1991, establishing itself as a pioneer in consumer security software. Over four decades, the company evolved through strategic acquisitions including LifeLock ($2.3 billion in 2017), transforming from an enterprise-focused security company into a consumer cybersecurity leader. The 2019 divestiture of its enterprise security business to Broadcom for $10.7 billion enabled the company to sharpen its focus on consumer markets, leading to the NortonLifeLock brand and ultimately the formation of Gen Digital.
Today, Gen Digital operates at the intersection of cybersecurity, identity protection, and financial wellness. The company's mission is to power Digital Freedom by helping consumers protect their digital lives, secure their identities, and manage their financial wellbeing. In 2024-2025, Gen Digital expanded into financial services through the $1 billion acquisition of MoneyLion, an AI-powered fintech platform serving 18 million customers. This acquisition more than doubled Gen's addressable market to over $50 billion, positioning the company to deliver integrated solutions that protect consumers' digital, identity, and financial security. With annual revenue exceeding $4.2 billion and approximately 3,500 employees, Gen Digital continues to lead the evolution of consumer cyber safety through innovation, strategic acquisitions, and commitment to powering Digital Freedom for people everywhere.
The Gen Digital Story
Founders
Open Positions
Reddit Discussions
Key Differentiators
Market Leader
Gen Digital is recognized as a market leader in the Consumer Technology sector, demonstrating strong industry presence and customer trust.
Frequently Asked Questions
AI Visibility Rankings
How Gen Digital performs in AI search results
Unlock AI Visibility Tracking for Gen Digital
See exactly how Gen Digital ranks across ChatGPT, Gemini, Perplexity, Claude, and Grok. Get actionable insights to improve your AI search performance.
Join 1,000+ brands · Free 7-day trial · No credit card required
Not So Random Others
May Mobility
May Mobility provides autonomous vehicle technology for transit applications, operating Toyota Sienna minivans across 18 U.S. and Japanese cities with over 400,000 autonomy-enabled rides completed.
Michael Kors
Michael Kors is an American luxury fashion brand offering ready-to-wear clothing, handbags, footwear, watches, and accessories with sophisticated, jet-set aesthetics. Founded by designer Michael Kors
In-N-Out Burger
In-N-Out Burger is a regional fast-food chain known for its simple menu of fresh, made-to-order burgers, fries, and shakes with a cult following in the Western United States. The company serves custom
Glossier
Glossier is a beauty brand offering minimalist skincare and makeup products designed to enhance natural beauty, sold primarily through direct-to-consumer e-commerce and retail locations. The company t
Assurtiv
Assurtiv Technologies Private Limited represents the newest generation of GRC (Governance, Risk, and Compliance) platform innovation, incorporated in October 2024 in Hyderabad, India. As a recently la
Barkibu
Barkibu is a Spanish pet telemedicine and insurance company that has revolutionized veterinary care through artificial intelligence and digital-first solutions. Founded in 2015 in A Coruña, Spain by P
Compare with Other Brands
See how Gen Digital stacks up against competitors with our detailed comparison tool.
Start Comparison